“Berel encapsulates his own sound that will surely elevate the soulful standard. Drowning in creamy lush vocals, Berel delivers an indie-soul anthem with “Nylon.” The San Franciscan perfectly blends lo-fi instrumentation and thumping bass, with knocking drums, to create a surreal moment of musical bliss.”

Listen to Berel’s 3rd single “NYLON” below + get to know ‘em.

“Music helps me live in the moment. That’s the best high. It’s the best effect music can have on us,” the R&B crooner, Berel, explains. Bay Area songwriter & vocalist Berel Alexander provides a nostalgic take on the R&B/soul genre. Upon first listen, his creamy falsetto and rich tone entices listeners into a sound that can only be described as a gracious romance, a cooled-out version of Soul, brimming with energy.  The San Francisco-based R&B singer/songwriter is turning water into waves and gathering believers along the way.

Standing in elite company with the likes of JMSN, Xavier Omär, and Tom Misch, Berel shines with distinctive musical depth.  “Swimming in sounds, I stumbled head over heels into a surreal moment of musical bliss, trying not to take myself too seriously.” With the support of a fiery group of producers, instrumentalists, and songwriters from the Los Angeles music scene, Berel has managed to successfully seamlessly weaves Soul, Jazz, and Indie Folk with life experiences into his music with nostalgic 60’s and 70’s tones. Being firmly influenced by the icons of jazz and soul from the past, he continuously expands his perspective by always keeping his ears open to today’s diverse genres and styles. The resulting sound that occurs is a smooth, tasteful, enriching sound, with musical depth reminiscent of Bill Withers, Live at Carnegie Hall. The self-described “modern renaissance-man with an affinity for fashions in music of the past" has now teamed up with the Bay Area's indie savior label Text Me Records, giving him the support to catapult this undeniable talent to the top.

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